Michael B Jordan makes his debut as the face of Coach menswear, starring in the New York fashion brand's spring 2019 campaign featuring this season's bags and jackets, shot by Craig McDean in LA.

The Black Panther star also fronts the campaign for Coach's new men's fragrance collection, and commented 'I’m proud to be the face of Coach men’s. I’ve been a fan of Coach for a long time and truly respect their inclusive and optimistic values. I’m honoured to be a part of Stuart’s vision and creative process'.